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Drip-Education® Email Marketing System (Frequent Contact)

Edit Campaign: What are mail merge variables?

Last updated on 13 Sept, 2025

Personalize each email you send with very little effort!

Drip-Ed™ Variables, or "Snippets", are computer labels used to customize emails universally for all of your Cash Practice® patients. Many variables are provided that allow you to have each email personalized for the recipient. For example %ClientFirstName% would be automatically replaced, respectively, by the first name of the patient to which the email was sent. This information is pulled from what we have on file for the Cash Practice® patient or member.

 

Learn how to use mail merge variables HERE.

Example email using Drip-Ed™ Variables:

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